what is UN/UNTD?

A think tank cosplaying as an idea incubator cosplaying as a football brand.

BUT IN ALL SERIOUSNESS…

We get it. Not another site on Maradona’s internet asking you to part ways with your hard-earned cash.

But bear with us.

UN/UNTD was born from one idea: there’s another way to look at the beautiful game.

We love the noise. The colors. The derbies. The history. The songs. The rituals. A good us vs. them. That’s part of what makes football football.

But our love isn’t limited to one team, one league, one country, or one era.

When we say we’re loyal to the game, not the badge or the baggage, we mean it.

We love football in all its scattered, beautiful sprawl—and we made shirts for people who feel the same.

If you’re wondering why the stripes look familiar, why the crest is empty, or why certain things have been crossed out, you’re asking exactly the questions we hoped you would.

The jersey is less an answer than an argument.

We’d love for you to see all of that in it.

But honestly, if all you see is a dope jersey, that works too.

This is kickoff for us. Great to have you on the team.

Yours in soccer,

Mismanagement.